My Aussie Fresh Pty Ltd is an Australian based company with the desire to supply high quality food to the world. Australia is located in prime position to capitalize on the ‘food century’ occurring in Asia. Currently, 61% of the world’s population (or 4.4 billion) lives in Asia. In the next 15 years, the world will require 35% more food than today. With the emergence of the Asian middle class and their desire to high quality, fresh, safe food, My Aussie Fresh is well positioned to capitalize on this demand.
We believe that a partnership between Australian and Chinese companies is a unique opportunity to produce, procure and retail quality Australian products directly to consumers in the emerging Chinese market. The direct cooperation between the Australian business and the Chinese business is a market leading approach to servicing discerning quality conscious consumers in China.
Australia is one of the largest exporters of fresh foods in the world today. Australia maintains a high level of quality assurance and world leading production standards. The Directors of My Aussie Fresh have a long established history in the production and procurement of food and many years’ experience in logistics. We are now collectively pursuing a China based partner to provide the distribution and customer interface to service the consumer demand.
Significant opportunities now exist to supply China (1.3B population) with quality Australian beef. In particular, we have identified the Free Trade Zone (FTZ) concept as a potential key component of our sales strategy. Supplying into the FTZ requires a ‘retail ready’ product. The Australia business has and will continue to develop relationships with licensed suppliers to secure a supply of retail ready products in particular beef – the long-term focus of the company is to produce our own cattle for this market.
My Aussie Fresh is owned by both Chinese and Australian based shareholders who recognize the significant opportunities that exist with the growth of the discerning Chinese consumer market and the subsequent demand for high quality, safe and reliable Australian grown products.
Contact My Aussie Fresh Services today to start shopping online.